Just has been revealed the first of many ads for Giorgio Armani's new Emporio underwear line featuring the very well known star David Beckham.
The photo campaign took place in Los Angeles in November 2007 by photographers Mert Alas and Marcus Piggott.
David Beckham signed last month a £20 million contract for becoming the new model image of Giorgio Armani.
The football player will front a new underwear campaign in a series of fashion magazine adverts from the start of 2008.
The three-year deal in which Beckham, aged 32, will receive an annual fee royalties is unprecedented for any sportsman and will gain him the status of the world's best paid soccer player.
glosslip.com
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